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Our cumulative marketing spends are skewed towards digital in 90:10 ratio

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21 Jan 2014
Interviewee Name: 
Achal Shah
Senior VP & Head- Marketing & NRI Services
TimesofMoney
Divya Sharma

Achal Shah is theSenior Vice President and Head - Marketing and NRI Services at TimesofMoney, a digital payments and remittances service provider. With over 12 years of experience in product management,
strategic alliances and digital marketing, Achal currently spearheads all the
marketing functions for the company including brand, customer acquisition,
corporate communications, usability and navigation etc.

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