Clik here to view.
We see mobility driving a lot of the global businesses
03 Jan 2014Interviewee Name: Jaspreet Bindra CEO Getit Infomedia Divya Sharma A well-known name in the industry, Jaspreet Bindra is the CEO of Getit Infomedia. Prior to joining Getit Infomedia, he was...
View ArticleClik here to view.
Our cumulative marketing spends are skewed towards digital in 90:10 ratio
21 Jan 2014Interviewee Name: Achal Shah Senior VP & Head- Marketing & NRI Services TimesofMoney Divya Sharma Achal Shah is theSenior Vice President and Head - Marketing and NRI Services at...
View ArticleClik here to view.
We are going to spend aggressively on digital
27 Jan 2014Interviewee Name: Manish Seth Director- Sales and Marketing Bacardi India Pvt. Ltd. Divya Sharma Manish Seth is the Director- Sales and Marketing at Bacardi India Pvt. Ltd. Prior to joining...
View ArticleClik here to view.
It is impossible that consumers will like us unless we become a part of their...
31 Jan 2014Interviewee Name: Wasim Basir Director- Integrated Marketing Communication Coca Cola India Divya Sharma Wasim Basir is Director, Integrated Marketing Communication for Coca Cola India. He...
View ArticleClik here to view.
Social media is India in growing at an exponential rate
04 Feb 2014Interviewee Name: Vikram Nalagampalli Founder & CEO Voterite.com Divya Sharma Vikram Nalagampalli is the Founder and CEO, Voterite Software Private Limited. Vikram Nalagampalli is an...
View ArticleClik here to view.
Mobile contributes more than 60% of overall traffic of OLX.in
18 Feb 2014Interviewee Name: Amarjit Singh Batra CEO OLX.in Divya Sharma Amarjit Singh Batra is the CEO of OLX India. He joined OLX in 2009 and has played a founding role in the establishment of OLX...
View ArticleClik here to view.
It is quite early for marketers to invest heavily in mobile advertising
24 Feb 2014Interviewee Name: Varun Jha Marketing Head PayU India Divya Sharma Varun Jha is the Marketing Head at PayU India. He has extensive experience in brand management and marketing. He has...
View ArticleClik here to view.
Networkplay reaches over 55% of the Indian digital audience
09 Sep 2014Interviewee Name: Viren Anand Co-Founder Networkplay Pvt. Ltd. Ratnika Swami Viren Anand is the Co-Founder & member of the New Management team of Networkplay India. After completing his...
View ArticleClik here to view.
Digital is not only about marketing communication, it is a great customer...
08 Oct 2014Interviewee Name: Alok Bharadwaj Executive VP Canon India Sanjay Gupta read more
View ArticleClik here to view.
Social media enables you to figure out what works and what doesn’t
15 Oct 2014Interviewee Name: Vineet Sehgal Chief Marketing Officer Quikr Ratnika Swami Vineet Sehgal hasmore than 18 years of experience in marketing and business strategy across diverse industries...
View ArticleClik here to view.
Managing content and controlling messaging across the digital space is a...
25 Nov 2014Interviewee Name: Anshul Punhani Mktg Head, India, ME, SE Asia, HK Monster.com Sanjay Gupta The digital platform is causing a lot of disruption in the world of hiring—not unlike in many...
View ArticleClik here to view.
More than 50% of Zomato's 30 million plus monthly visits come from its mobile...
01 Dec 2014Interviewee Name: Rameet Arora Chief Marketing Officer Zomato Ratnika Swami Four months ago, After a 4 year stint with McDonald's, Rameet Arora joined online restaurant discovery and search...
View ArticleClik here to view.
We will live in a world where everything—and everyone—can be connected to...
08 Dec 2014Interviewee Name: Nand Kishore Badami CMO Cisco India & SAARC Sanjay Gupta Nand Kishore Badami is Director and Head of Marketing at Cisco for the India and SAARC regions, where his...
View ArticleClik here to view.
Our focus is on using our own users as brand ambassadors
24 Dec 2014Interviewee Name: Nilay Arora Vice President, Marketing and Business Head WeChat India Ratnika Swami Nilay Arora spearheads the marketing and business operations for Tencent's biggest...
View ArticleClik here to view.
Our focus is on digital demand generation
02 Jan 2015Interviewee Name: Deepa Sayal Co-Founder & Managing Director ADG Online Solutions Ratnika Swami Deepa Sayal, Co-Founder & Managing Director of ADG Online Solutions, is a seasoned...
View ArticleClik here to view.
Companies who do content strategy are far more successful than companies who...
06 Jan 2015Interviewee Name: Kesavan Kanchi Kandadai Chief Executing Officer Tangerine Digital Pvt. Ltd Ratnika Swami Kesavan Kanchi Kandadai is the Chief Executing Officer at Tangerine Digital Pvt....
View ArticleClik here to view.
Digital brings the power of data-driven marketing
19 Jan 2015Interviewee Name: Rajesh Kumar CMO SAP India Subcontinent Sanjay Gupta Rajesh Kumar looks after marketing for SAP, India Subcontinent region, which comprises India, Bangladesh and Sri...
View ArticleClik here to view.
Advertisers will be far more excited about the data-based ecosystem
27 Jan 2015Interviewee Name: Sandeep Amar COO India.com Web Portal Private Limited Ratnika Swami Sandeep Amar is the Chief Operating Officer at India.com Web Portal Private Limited, where he is...
View ArticleClik here to view.
We truly believe that digital content platforms are an investment in building...
16 Feb 2015Interviewee Name: Roopak Saluja Founder & CEO The 120 Media Collective Ratnika Swami Roopak Salujais the Founder & Chief Executive Officer at The 120 Mediaread more
View ArticleClik here to view.
We are leveraging our expertise in the talent space to enter the digital space
18 Feb 2015Interviewee Name: Anupama Mandloi MD Freemantle India Sanjay Gupta Anupama Mandloi is currently the Managing Director of Fremantle India Television Productions Pvt Ltd, which has produced...
View Article