01 Feb 2016
Interviewee Name:
Nikhil Ramaprakash
Vice-President - Online Marketing
Urban Ladder
Romit Bhattacharyya
Urban Ladder, one of India’s leading
online home decor players, is betting big onthe furniture e-commerce market in India, which it believes will
grow five-fold to Rs 1,000 crore by 2016.
The company, with a slew of new
initiatives and marketing tools, harbours ambitions of becoming the country’s
largest home and furniture brand in a couple of years.
Discussing
these and much more, Urban Ladder’s Vice-President of Online Marketing, Nikhil Ramaprakash,got
talking with India Digital Review’s
Romit Bhattacharyya.
